...A tradition of service based on relationships, not simply on transactions.
Call Us: 800.875.2893
Keynote Speaker Donna Orender
Donna Orender
Fee Category: 
$15,001 - $25,000

Check Availability

Submit your request or call us at:

1.800.875.2893

* required field

Donna Orender

Summary

Full Bio

Speech Topics

USAA

An excerpt of Donna Orender at the USAA Diversity and Inclusion Summit.

Summary of Donna Orender

Donna Orender, CEO of Orender Unlimited is a recognized business leader, trailblazer, game changer and executive. Throughout her career, she has navigated unchartered waters, forged new and innovative paths and solutions to create growth and innovation, while building teams and belief systems around success. Donna utilizes her expansive experience in guiding both established and new companies to create positive and inclusive cultures and leverage successful growth and brand strategies across a myriad of industries. Donna served 6 years as the President of the WNBA and spent 17 years working on the PGA Tour, leading the negotiating team that changed how the PGA golf tour was packaged and sold for television. She was responsible for developing strategic direction across all business lines including direct oversight of brand management, advertising, and digital strategy. Through storytelling and experiences gained from years as an innovative executive in the highly visible and charged world of sports, Donna taps into the desire in all of us to make a difference in our worlds.

Download Full Bio

Donna Orender, CEO of Orender Unlimited is a recognized business leader, trailblazer, game changer and executive. Throughout her career she has navigated unchartered waters, forged new and innovative paths and solutions to create growth and innovation, while building teams and belief systems around success. She has that special ability to bring a fresh eye, a keen analysis and a unique ability to lead people in new directions, build bottoms lines and deliver targeted results.

Currently leading the efforts of Orender Unlimited, a Jacksonville based consulting and advisory firm; Donna utilizes her expansive experience in guiding both established and new companies in creating positive and inclusive cultures and leveraging successful growth and brand strategies across a myriad of industries. In addition, she works with the equity community in identifying new opportunities and serves on several boards.

Prior to Orender Unlimited, Donna served 6 years as the President of the WNBA. During her term the league solidified its base and grew double digits in all key business metrics. This included 20% plus growth in sponsorship in the height of the recession, 25% growth in television viewership and triple digit growth in digital. With her focus on revitalizing the brand, its value and relevance, the league experienced 5 years of consecutive attendance growth, after 8 years of decline.

The league greatly benefited from an 8-year contract extension with Disney/ABC/ESPN, which for the first time included broadcast rights fees and led negotiations for an unprecedented 6-year Collective Bargaining agreement. In addition, she was able to open new markets, bring in new owners, develop a franchise template for success and execute new revenue producing events and help innovate with ground breaking sales, marketing and digital strategies.

Prior to the WNBA, Donna spent 17 years at the PGA TOUR, the men’s professional golf tour. She led the negotiating team that changed the paradigm for how PGA TOUR golf was both packaged and sold for television, resulting in billions of dollars in growth for the TOUR. Her last position was in the Office of the Commissioner, as the Senior Vice President of Strategic Development. She was responsible for developing strategic direction across all business lines including direct oversight of brand management, advertising and digital strategy.

Prior to moving into the Office of the Commissioner, Donna oversaw the TOUR’s global television and production businesses. Driving exponential growth, she led both the creative scope and business depth of PGA TOUR Productions domestically and abroad.

Donna’s business career began after playing 3 years in the Women’s Professional Basketball League, the WBL, where she earned All-Star status. This experience enabled her to work in network television sports at ABC and later in cable television at SportsChannel before forming her own production company.

As the CEO of Orender Unlimited, her current work has included the development of a strategic plan for the golf industry focused on the development of new consumer markets and the accompanying transformational changes necessary to realize success. Donna authored “Connecting with Her”, a guidebook on the impact of the women’s market, and how to understand and access it.

The focus on the betterment of women and girls is at the core of the development and launch of a platform called Generation W. Launched in 2011, GENERATION W and GENERATION WOW have become vibrant communities for enhancing and motivating people’s lives and creating change and impact in their worlds. The signature event is an annual gathering of nearly 50 national level speakers that provides the spark for year round activity, conversation and action.

Donna’s business building expertise led to being elected as a founding board member of the WSL, the World Surf League. The League relaunched their global business in 2014 and a global rebranding in 2015. She is also a board member of Power Ice Inc. the manufacturer of a frozen electrolyte, hydration product, targeting athletes and the health industry, Gudpod, and Vardama, a fashion technology innovation company.

In addition, she serves on the nominating committee for the V Foundation for Cancer Research board, is on the executive committee of Maccabi USA and contributes to the boards of the Monique Burr Foundation for Children, the DeVos Sport Business Management Graduate Program at UCF, UNF Brooks School of Health, JPEF, the Jacksonville Public Education Fund, Co-Chairs the UJA Sports for Youth Initiative and a founding member of the board of W.O.M.E.N, a mentoring organization for young women capable of reaching the C-suite. She has also been a Global Ambassador for Vital Voices, having traveled to India to help mentor young women entrepreneurs.

Donna has been recognized as one of the top 10 Most Powerful Women in Sports, one of Newsweeks100 most Influential people in sports, has been a recipient of the March of Dimes Sports Leadership Award and was honored by the UJA-Federation of New York’s Entertainment, Media and Communications Division for her dedication to the community. A Hall of Fame athlete at Queens College, she pursued graduate studies in social work at Adelphi University where she was awarded an honorary doctorate. She is a sought after speaker on topics such as leadership, teamwork, motivation, the positivity of change, and gender/diversity issues.

Download Full Bio

Difference Maker - Who? Me??

Through storytelling and experiences gained from years as an innovative executive in the highly visible and charged world of sports, Donna taps into the desire in all of us to make a difference in our worlds. She will connect you to your personal opportunities as well as professional opportunities to make you aware of just how impactful one person can be. Breaking through barriers in struggling organizations, through the understanding of what the opportunities can be and the barriers that often we are a party to, which inhibit our ability to realize our goals.

The Power of the Ball

Sports is an international language, one of a very few that speaks all languages and communicates across all borders. The power of sports crosses gender, racial, and ethnic boundaries and in the process opens doors, builds businesses and is a corner stone of a healthier planet. As an elite athlete, professional athlete, senior sports executive, commissioner and a mom of athletes, Donna speaks of her global experiences and her unique view from that of a female athlete, as to how the power of the ball changes lives and just how we can be better advocates for full representation in the magical elixir of sports.

Connecting to Grow
(or call this PASSION and PURPOSE)

Connection is very personal, as it is about knowing and understanding ourselves, so that we can create the connections that enable a successful career and life. Where is the essential starting point in our own selves that drives understanding of our personal passion and purpose? Once we acknowledge that, how do we move to a place that allows us to connect and grow in a way that fulfills our vision of a successful work environment, company and corporate culture?

The Game of Life
Life Lessons; a perspective on leadership, change, diversity and inspiration

A talk that inspires women to drive change in their lives and organizations by using what makes them unique and different. It includes a message of support and encouragement that helps women understand their unique qualities, the importance to standing up for them, as well as the barriers that discourage them from doing so. The enormous power of women proactively affecting change and owning their own abilities to do so is a vital message in today's changing world and marketplace.

Related Speakers

Keynote Speaker Peter Guber

Peter Guber

Executive, entrepreneur, TV personality, professional sports team owner, and bestselling author.

Keynote Speaker Molly Fletcher

Molly Fletcher

Nicknamed “the female Jerry Maguire” by CNN, Molly speakers on leadership, relationship selling, customer service and branding.

Keynote Speaker Brian Tracy

Brian Tracy

Brian's goal is to help you achieve your personal and business goals resulting in both immediate changes and long-term results

Keynote Speaker Simon T. Bailey

Simon T. Bailey

Simon has helped more than 1 million people find their brilliance, shift their thinking, and produce sustainable results