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Keynote Speaker Frank Bucaro
Frank Bucaro
Fee Category: 
$7,501 - $15,000

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Frank Bucaro


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Speech Topics


Summary of Frank Bucaro

Frank Bucaro is an ethics expert and author, who is a leading crusader on the benefits of ethics. The need for an ongoing emphasis on ethics continues to be prominent today due to trust issues or leadership missteps that can still threaten organizations. Frank’s keynotes and seminars are laced with humor and practical tips that provide help with difficult decisions as well as strategies for combating the sometimes blurred lines between right and wrong. Many companies such as Blue Cross Blue Shield, ENMAX Energy, and the Million Dollar Round have benefited from listening to Frank’s keynotes to not only learn about good ethics but to help advance their organization for good business.

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Frank Bucaro is an ethics expert, who is a leading crusader-- speaking, training and writing-- on the benefits of ethics. Coming from a background in teaching, with a Master's Degree in Religious Studies, Frank's career in business spans two decades, with the message that not only is good ethics good business, it is also good for business.

As an author of numerous articles on ethics, and author of the book Trust Me! Insights into Ethical Leadership, Frank has developed unique and humorous insights into the challenges of being ethical. His keynotes and seminars, laced with humor and practical tips, provide help with difficult decisions as well as strategies for combating the sometimes blurred lines between right and wrong.

His unique career path, from the classroom to the boardroom began years ago, when several high profile media reports on ethics problems captured his attention. While still a teacher, he became increasingly aware that problems relating to unethical practices in the marketplace seemed to be on the increase. “I remember thinking at the time that in some sectors ethics was looked upon almost as an impediment to success.”

This was the catalyst that moved Frank from a career in teaching to ethics crusader. The transition was nearly seamless with the introduction of his first ethics keynote entitled: How Do You Spell Success? E-T-H-I-C-S!   Corporations and associations throughout the US and Canada soon began contacting Frank about his upbeat and humorous keynote and seminar programs.

Since that time audiences have continued to request Frank's content- rich keynotes and seminars on ethics, values and leadership. What has changed over time is that ethics is frequently featured as a key value for most organizations today. The need for ongoing emphasis on ethics continues because trust issues, leadership missteps, or ethical problems with a few rogue employees can still threaten any organization, destroy market value, or cause serious damage to an otherwise impeccable reputation.

Frank is one of the 3000 members of the National Speakers Association and has earned their designation of CSP which stands for Certified Speaking Professional.   He was also presented with NSA's prestigious CPAE Speaker Hall of Fame Award for excellence and professionalism. Frank has served on the board of directors of NSA as well as on the NSA ethics committee.

Some of the organizations that have invited Frank to speak at their meetings include Blue Cross Blue Shield, BP, the Canadian Pacific Railway, Caterpillar, ENMAX Energy, the Ethics and Compliance Officer Association, Fiserv Insurance Solutions, Global Compliance, the Human Resources Professionals Association of Ontario, the Million Dollar Round Table, New York Life and RE/MAX International.

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Be the Partner of Choice
Leveraging your Ethical Culture for your Business Advantage

Culture trumps compliance when it comes to improving conduct. The "tone from the top" of an organization is critical in taking ethics initiatives from concepts on paper to structures that make a better workplace and thus a true business advantage.

Covered in this presentation:

  • The eight great leadership habits that help leverage   your business   advantage
  • Four "C"s of making the best decision every time.
  • Moral Compass: It's not just the destination, but how you get there that counts.
  • Four ethical cultural challenges leaders face daily and turn them into your advantage.
  • The five fatal leadership flaws that can cost the organization more than money.

Trust Me! Insights into Ethical Leadership

Headlines about wrong doing at some high profile organizations over the past several years have increased the pressure on business leaders to reclaim trust. Leaders are increasingly challenged to find ways to deepen trust, foster collaboration, and build customer loyalty.

This presentation will demonstrate the unique and powerful role ethical leadership plays in successful organizations today.

Covered in this presentation:

  • Types of ethics and which type will serve your organization best.
  • Leadership virtues that will enhance an ethical and productive workplace.
  • How to overcome some common business challenges.
  • Four considerations to help determine the best decision.

In an upbeat, humorous and entertaining format, this presentation offers practical ideas to foster and support ethical leadership.

Building an Environment of Trust

Trust is the glue of personal relationships and rewarding working relationships as well. In this presentation Frank explores five elements that will help participants understand the key role of trust a) for effective leadership b) for building rewarding and productive relationships c) and how an environment of trust contributes to profitability.

The five elements

  • The Power of Values-based Leadership
  • Leaders "create" the environment
  • Values as the foundation for solid leadership  
  • Commitment to "High Road" Behavior
  •  Ethics vs. compliance
  •  "You can't get there without a map"
  • Trust and Transparency
  • The basic building block of any relationship
  • How transparency relates to trust
  • Enhancing the Moral Compass
  • The moral compass shrinks the gap between "what I know is right and what I think it takes to be successful"
  • How do leaders use their moral compass?
  • Reputation Safeguarding
  • The reputation you want
  • What you have to do to get it and keep it

Good Company

Be the Organization that People Want to Work for, Partner With, Invest in and Buy From!

What does it mean to be good company for investors, associates, customers and employees? Like a valuable friendship, it is the organization that people want to associate with, the organization that is successful and strong to the core.

Five key areas that will be covered:

  • Reputation— the importance of building and keeping a great reputation.
  • Trust and Loyalty – the basis for rewarding relationships, but easy to take for granted.
  • Having a Moral Compass
  • In which direction are you headed?
  • Is that where you want to go?
  • Accountable Leadership
  • Accountable to those you serve
  • Stewardship
  • What we do after we say we believe in the mission statement, the code of conduct, the values statement.

This humorous and   sometimes irreverent presentation will focus on five key areas to illustrate that doing the right thing, at the right time, for the right reason is not only wise, it is profitable!

How to Succeed Ethically When Others Bend the Rules

Making the right decision when it comes to ethics might not seem like the most challenging task in the workplace, and most of the time, in the best companies, making the right decision is automatic. However, the good name and reputation of any organization can be vulnerable to a poor decision made by one rogue leader, a small number of employees or even one employee.

This presentation reinforces the value of ethical behavior by illustrating that in the best organizations ethical behavior is valued, considered the norm, and contributes to steady growth and profitability.

This upbeat presentation on ethics contains easy-to-understand definitions of ethics, guidelines for tackling difficult decisions, practical examples, and a generous amount of humor for a positive and high-energy presentation.

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