Recently, we were paid a visit by personal branding expert Kaplan Mobray. Kaplan stopped by to have lunch with the GSB team and discuss some of the topics he's focusing on with audiences. Kaplan's main goal is to help people focus on their careers and improve all areas of their lives. While this goal seems lofty, one of the rewards Kaplan most often spoke of was the impact he sought to make with his speaking. If an individual attending can walk away with tangible strategies to improve their lives, he counted that as a success.
We learned that Kaplan doesn't use PowerPoint—at all. “I have no slides!” Kaplan shouts to his audiences. The announcement is always met with wild applause. “My style is very loose and very free,” Kaplan explained. His talks are high energy and engaging, and injected with the appearance of his alto saxophone, which he uses to loosen up the crowd and get people out of their seats.
But when he gets down to business, his talks are passionate and inspiring. Kaplan's book, the 10Ks of Personal Branding, walks people through what it takes to be better—at everything. “You are the most important product you can sell and the most important brand you can create,” says Kaplan. His philosophy and passion for speaking is to inspire people to “live a life by decision, not by default.” Personal branding is about focusing on the person that you know you are, or the person you want to become, he explained. Personal branding is important not only for personal growth, but career growth as well. "Know why you are doing what you are doing today and how it shapes where you are headed tomorrow." Sage advice for business leaders and team members alike.
For Kaplan Mobray's full biography and video clip, click here.
Always looking for new ways to use today’s technology to connect and build businesses, Gina is one of the top female social marketing speakers. She speaks around the globe at conferences helping organizations understand the impact of today’s social and digital revolution on their business. Gina is the president of SocialKNX, a content marketing and social media management company that helps manage online brands for associations, hotels, retail and franchise organizations. Gina is also the author of several books including Getting’ Geeky with Twitter, and was the technical editor on the latest Complete Idiots Guide to Social Media! Gina was ranked as one of the top 50 women influencers on-line in FastCompany’s Influence project, and as one of the top 20 online social media coaches. Her goal is to help companies discover creative ways to use content that draws potential customers in, generates leads, and builds a bright future for their company.
Jay Jacobs lost an amazing 181 pounds in 8 months as a contestant with his daughter, Jennifer, on NBC's hit show, The Biggest Loser. He was the only guy standing in the Final 4 at the Season 11 finale. Since then, Jay has become a health and wellness ambassador. He has appeared on TV and radio programs such as Today, Good Morning America, and Fox & Friends. Plus, he has appeared in Time, The New York Times and Readers Digest. Jay's journey and message inspires individuals to embrace healthier lifestyles. Healthier lifestyles lead to better overall corporate health and greater productivity for organizations. Jay's personal journey motivates others to tackle their own health challenges and live the rest of their lives as the best of their lives! When Jay’s not inspiring others through his speaking engagements, he is an active managing partner of Shurn Group: Wellness Matters, his family-owned, health and wellness branding and marketing firm.
A naturally dynamic, fun and engaging speaker, Michel Neray has held a variety of leadership positions in the Canadian Association of Professional Speakers, and has spoken professionally in more than seven countries. He is passionate about helping his audiences discover and communicate what he calls their ‘Essential Message’. That’s the most basic building block that enables individuals and companies to be the best at what they do; to have stronger relationships and better rapport with customers, colleagues, family and friends; to stand out from the crowd and make a difference; to provide exceptional customer service driven by a genuine desire to help; and above all else, to lead a more fulfilled, more effective professional and personal life. Michel co-authored The Great Crossover, which made it to Jack Canfield’s Achiever’s Recommended Reading List. Michel encourages companies to differentiate in a competitive world with his educational, inspiring, and thought provoking presentations.
Jon Picoult helps companies impress their customers and inspire their employees, creating raving fans that drive business growth. Jon is the Founder of Watermark Consulting and a noted authority on customer experience. His insights have been featured in dozens of publications, including The Wall Street Journal, The New York Times, NBC News and Inc. He has worked with some of the world’s foremost brands, collectively representing over 750,000 employees and $500 billion in annual revenue. Jon has helped these organizations capitalize on the power of loyalty – both in the marketplace and in the workplace.
Stephen Denny is an experienced business speaker and consultant who livens the crowd with his lessons on how to beat out the competition. His experience has radically changed the perspective of his audience’s way of doing seemingly impossible tasks and accomplishing them. As author of Killing Giants: 10 Strategies to Topple the Goliath In Your Industry, Stephen has studied the global business leaders who have done such tasks and shares the way to defeat the “Giant Killer” in his keynotes. Find your inspiration by listening to Stephen’s tools for success and be able to find the answers to how to make better decisions in the most unusual places!
Daymond John has evolved from a man who sold his own hand made hats to his neighborhood friends into a well-known fashion designer and one of the most sought after branding experts and motivational speakers in the country. Daymond shares his knowledge and vast experiences as author, creator of FUBU clothing, and cast member of ABC’s entrepreneurial business show, Shark Tank, with his audiences to inspire and motivate them to overcome their challenges. Daymond tells his stories with the desire to transform people’s lives and help them succeed and reach their goals either personally or as an organization.
Jack Stahl is Chairman of the New Avon LLC Board of Managers. From 2002 to 2006, he served as President and Chief Executive Officer of Revlon, Inc. Prior to joining Revlon, Mr. Stahl worked for 22 years with The Coca-Cola Company, culminating in the role of President and Chief Operating Officer. He is also the author of Lessons on Leadership: The 7 Fundamental Management Skills For Leaders At All Levels. Jacks speaks to audiences about effective leadership, building relationships, and strengthening your brand. He shares practical, usable frameworks in an interactive and engaging way, and draws from his rich and continuing business experience.
Rick Barrera is a nationally acclaimed marketing consultant and author, known throughout the financial services industry for his extraordinary speaking skills and his ability to help advisors differentiate their practice, generate referrals and retain clients. He is a partner at Prosperous Practice, the practice management firm that defined fully comprehensive financial services and teaches advisors how to consistently deliver the highest levels of service in the industry. His consulting focuses on delivering unique client experiences that drive high levels of referrals. His newest book, “Overpromise and Overdeliver: How to Design and Deliver Extraordinary Client Experiences” is both a Wall Street Journal and Business Week bestseller.
Instrumental in developing the vital approach to marketing known as “positioning,” Jack Trout is responsible for some of the freshest ideas to be introduced into marketing thinking in the last several decades. Jack is president of Trout & Partners, one of the most prestigious marketing firms with headquarters in Old Greenwich, Connecticut and offices in 13 countries. Jack manages and supervises a global network of experts that apply his concepts and develop his methodology around the world. Jack Trout started his business career in the advertising department of General Electric. From there he went on to become a divisional advertising manager at Uniroyal, then he joined Al Ries in the advertising agency and marketing strategy firm where they worked together for over twenty-six years. Trout has over 40 years of experience in advertising and marketing. He has gained an international reputation as a consultant, writer, speaker, and proponent of leading-edge marketing strategies.
After nearly twenty years in leadership roles in communications at media giants Universal, Sony and Turner Broadcasting, Libby founded executive coaching and consulting firm Libby Gill & Company. A bestselling author and sought-after international speaker, she guides established and emerging leaders to deepen purpose and drive performance. Using the science-based concepts of Hope Theory, Libby helps individuals and organizations connect the dots between individual accountability and organizational success. Her clients include ADP, Acura, AMC Networks, Association for Manufacturing Excellence, Avery Dennison, Cisco, Comcast, Deloitte, Department of Defense, EY, Eli Lilly, Honda, Intel, Kellogg's, Medtronic, Microsoft, Oracle, PayPal, Royal Caribbean, Warner Bros., Viacom, Wells Fargo, and many more. A frequent media guest, Libby has shared her success strategies on CNN, NPR, the Today Show, and in BusinessWeek, Time, The New York Times, Wall Street Journal, and more.
As a keynote speaker, Bill Acheson is an expert in nonverbal communication. He uses his knowledge of body language to teach professionals on how to project themselves with a greater impact. Many professionals from companies such as American Express, AIG, Bank of American, and Citigroup have gained valuable tips that they use once they leave the room. Bill’s engaging personality ability to present academic research through humor keeps the audience engaged. His presentations will have an impact on the effectiveness of both your sales force and executives.
Allan Karl is a world traveler, adventurer, photographer, author, entrepreneur, and inspirational keynote speaker. He is also a principal of Clearcloud, a digital marketing consultancy that offers brand reengineering and communication and digital marketing communication. With the story of his three-year journey around the world alone on a motorcycle, he inspires people to pursue dreams, overcome challenges, tackle obstacles, and embrace change. His captivating storytelling and award-winning photography creates a truly memorable presentation that people refers to for years to come for further inspiration.
John A. Jenson is an expert on how to present yourself and represent your organization at the highest possible level. He has helped thousands of professionals and has written five books on the subjects of change, perspective, and influence. John provides insight from his own experiences to show the importance of “consistent messaging.” He emphasizes that organizations prosper when there is a consistent understanding of “what we do,” “our culture,” and “our direction.” John hones in on everyone’s own purpose and meaning to the organization to highlight their strengths to bring out the best in them. With John’s help organizations have the tools to sell more, build a stronger brand and have more cohesive teams.
Founding member and drummer of the wildly popular and generation transcending band, Fleetwood Mac, Mick Fleetwood is truly an American icon in the music industry. Mick's presentation is steeped in iconic stardom and his charismatic presence and humorous punctuation never fails to delight. He is a topical celebrity presenter, sharing thoughts on creativity, branding, transitions, and about his life and times. His style with the audience is entertaining and informative. In this keynote speech, Mick speaks about the success he has enjoyed by blending art and business, and always focusing on the future while remembering lessons learned in the past. Mick parallels his own experiences with what it takes to make an individual successful in today's competitive marketplace. For decades, Mick has proven to be one of rock’s greatest drummers, a Fleetwood appearance often has deep emotional and lasting impact on attendees.
Dan Coughlin makes it his mission as a business speaker to work with executives and managers to achieve great performance. Dan considers great management performance as one that significantly improves an organization’s desired outcome in a sustainable way. His keynote topics include leadership, branding, sales, and innovation. When addressing an audience as a keynote speaker, Dan uses his real-life stories from his management consulting work and in-depth research to engage his listeners. His down-to-earth and humorous delivery makes him a relatable speaker that can capture anyone’s attention. Dan's newest book, The Business Leader’s Impact: Five Critical Drivers of Sustainable Profitable Growth provides practical advice for business leaders based on 16 years of leadership consulting for corporations including more than 2,000 executive coaching sessions, 3,000 hours of on-site observing and advising of executives and managers.
If you are looking for someone to rev up your engine and motivate you then Clyde Fessler is your man! As former Vice President of Business Development for Harley-Davidson, Clyde played an integral part in the company’s dramatic turnaround on being the last remaining motorcycle manufacturer in the U.S., on the verge of bankruptcy, to competing against global giants in the marketplace. Fessler and his team of creative hands-on people turned their company into a Fortune-500 success story through their use of unique strategies, clever positioning, hard work, and passion. Now a motivational speaker, Clyde’s powerful presentations capture audiences, ignites their passion and may even excite them to become a Harley-Davidson rider!
Bob Garfield has never worked in advertising or marketing a day in his life. He has no relevant education, experience or data. He owns exactly one dark suit. He is also the most prominent commentator and analyst of advertising and marketing who has ever lived. For 25 years, his AdReview column in Advertising Age evaluated, vetted, parsed, deconstructed and offered uncanny prognostications for thousands of ads from hundreds of agencies worldwide. Over the past decade, he has also famously – and presciently — chronicled the digital revolution, culminating in his landmark 2009 book, The Chaos Scenario. His previous book, the 2003 manifesto on advertising And Now a Few Words from Me, is published in eight languages. His new Ad Age column, "Listenomics," explores the frontiers of 21st-century marketing and media.
David Morey, Vice Chairman of Core Strategy Group and founder and CEO of DMG, is one of America’s leading strategic consultants—and one of the nation’s most sought-after speakers. Mr. Morey is the award-winning co-author of The Underdog Advantage: Using the Power of Insurgent Strategy to Put Your Business on Top (McGraw Hill), and has worked with and helped add billions of dollars in revenue and market value to a wide range of Fortune 500 companies. Over the years, Mr. Morey has worked with eight billionaires, four Noble Peace Prize winners and advised twelve winning global presidential campaigns, including that of the world’s most famous underdog, the 44th President of the United States, Barack Obama. Strategizing, marketing and leading “inside-out” is a specialty of his.
Leaders often look for a partner to help them educate and inspire their employees to deliver memorable and profitable customer experiences. Joseph Michelli transfers his knowledge of exceptional business practices in ways that develop joyful and productive workplaces with a focus on the total customer experience. His insights encourage leaders and frontline workers to grow and invest passionately in all aspects of their lives. Dr. Michelli is a Wall Street Journal, USA Today, Publishers Weekly, Nielson Bookscan and New York Times #1 bestselling author. His latest book is Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way. His customer service keynotes shine light onto how to gain new opportunities while providing tools and tricks to be successful. Dr. Michelli changes organizational leader’s lives by sparking their passion and giving them motivation to revamp their workplace.